the saddleshack

design, build & grow

Project Overview

The SaddleShack is a saddlery and tack store who sell secondhand saddles. They challenged My eCommerce Partner to redesign its brand, build a brand new eCommerce store, and grow both online and offline sales. My eCommerce Partner built a bespoke, 100+ product website using Shopify that showcased their new branding. The introduction of search engine marketing quickly grew the presence of the store online and grew total sales by 900% within a month.

Average Daily Organic traffic increase of 150%

90% Reduction in Paid Search cost per click

900% Increase in monthly revenue

Project Overview

The SaddleShack challenged My eCommerce Partner to redesign its brand, build a brand new eCommerce store, and grow both online and offline sales. My eCommerce Partner built a bespoke, 100+ product website using Shopify that showcased their new branding. The introduction of search engine marketing quickly grew the presence of the store online and grew total sales by 900% within a month.

The Output

Design - A brand new colour scheme, logo, and imagery.

Build - We built a brand new eCommerce store that showcased over 100 products. The store is mobile optimised and can be managed on the go via the Shopify app. The store allowed The SaddleShack to reach consumers outside their local area and quickly began shipping products across the UK.

 

Grow - We built content on key pages around keywords such as "Second-hand Saddles", "Saddle Trials" & "Sell Your Saddle". Our PPC campaign targeted broad keywords with responsive ads and was refined to optimise towards quality traffic.

Results​​

Average Daily Organic traffic increase of 150%

90% Reduction in Paid Search cost per click

900% Increase in monthly revenue

"My eCommerce Partner has transformed my business. I couldn't have imagined how quickly we've transitioned from a small local business to one shipping across the country. Lloyd was so patient with us and made it super easy to manage the increased demand!"

- Karen Frost - Owner - The SaddleShack

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